Increase Your Google Maps Ranking
Here is the consensus of opinion from several experts on what is important and what is not, even what is detrimental to your Google Map listing rankings. The importance rating runs from +5 (very important) to 0 (neutral) to -5 (harmful).
| Catagory | Topic |
Importance
|
| Local Business Listings | General importance of claiming local business listing |
4.27
|
| Local Business Listings | Local business listing address in city of search |
4.13
|
| Local Business Listings | Proper categorization of Local Business Listing |
4
|
| Local Business Listings | Product / Service keywords in local business listing title |
3.78
|
| Local Business Listings | Proximity to centriod of city being searched |
3.59
|
| Traditional Off Page Criteria | Validation of business information with third party providers |
3.57
|
| Traditional Off Page Criteria | Number of inbound links to website |
3.34
|
| Traditional Off Page Criteria | Location keywords in inbound anchor text |
3.28
|
| Customer Review | Number of customer reviews |
3.11
|
| Traditional On Page Criteria: | General Importance of On-Page Criteria |
3.06
|
| Customer Review | General importance of customer reviews |
3
|
| Local Business Listings | Product / Service keywords in local business listing description |
3
|
| Traditional Off Page Criteria | Product / Service keywords in inbound anchor text |
2.92
|
| Local Business Listings | Location keywords in local business listing title |
2.9
|
| Traditional On Page Criteria: | Address & Phone number in HTML on wesite contact page |
2.89
|
| Traditional On Page Criteria: | Address and Phone Number in HTML on every web page |
2.55
|
| Traditional On Page Criteria: | City/State in Title Tags of Website |
2.53
|
| Traditional On Page Criteria: | Local Keyword in Website URL |
2.37
|
| Local Business Listings | Location keyword in local business listing description |
2.34
|
| Customer Review | Reviews made on third party websites |
2.25
|
| Traditional On Page Criteria: | Product / Service Keyword in website url |
2.16
|
| Traditional On Page Criteria: | Local phone number, with area code in HTML on website |
2
|
| Local Business Listings | Associating a local area code with local business listing |
2
|
| Customer Review | Positive Customer Reviews |
1.95
|
| Local Business Listings | Age of local business listing |
1.81
|
| Traditional Off Page Criteria | MyMaps / Other user-generated references to your business |
1.78
|
| Local Business Listings | Product / Service keywords in local business listing “specialties” |
1.75
|
| Traditional Off Page Criteria | Address in inbound anchor text |
1.68
|
| Local Business Listings | Location keywords in local business listing “specialies” |
1.53
|
| Customer Review | Customer reviews from power reviewers |
1.5
|
| Traditional Off Page Criteria | Phone number with area code in inbound anchor text |
1.18
|
| Local Business Listings | Videos associated with local business listing |
0.96
|
| Local Business Listings | Photos associated with local Business listing |
0.93
|
| Traditional On Page Criteria: | Hcard contact info on every page of web site |
0.87
|
| Local Business Listings | Associating marginally related categories with local business listing |
0.71
|
| Traditional On Page Criteria: | Creating KML (Google Earth) file on website |
0.68
|
| Traditional On Page Criteria: | Hcard contact info on contact page of website |
0.67
|
| Local Business Listings | Coupon associated with local business listing |
0.66
|
| Traditional Off Page Criteria | Participation in local Pay Per Click ads |
0.64
|
| Traditional On Page Criteria: | Associating primary 800 number with local biz listing |
0
|
| Traditional On Page Criteria: | Listing a PO Box on webstie |
0
|
| Traditional On Page Criteria: | Multiple addresses listed on website |
-0.13
|
| Local Business Listings | 800 number listed on website |
-0.63
|
| Customer Review | Negative Customer Reviews |
-0.64
|
| Local Business Listings | Associating multiple local business listings with same business name |
-0.73
|
| Local Business Listings | Associating multiple local business listings with same phone number |
-2.07
|
| Local Business Listings | Associating multiple local business listings with same address |
-2.11
|
List of PR5-PR9 Web Directories
This is a good list of free world web directories and free UK web directories . There are literally thousands of free web directories on the internet but most of them are not worth the hassle, unless you’re looking at niche specific or regional directories. In fact, I suggest submitting your site to directories with a homepage PR of at least 4. If you have more time on your hands or the budget to do so, you can also target PR3 directories, however I would start with the bigger and more established free directories, such as these ones here: Free Web Directories and Free UK Web Directories
How to Get Your Videos Noticed?
Surely, most internet users today have noticed that video sharing is one of the latest trends in online internet marketing. Video sharing can be done via such online media giants as YouTube or Meta Cafe to name a few. The popularity of videos have become so prominent that Google now also features videos in their natural search result pages. It is definitely wise to use videos to promote your website and your business. You may get better results with video marketing than with traditional content marketing.
Take the following 3 steps to enhance your online video marketing
Choose Your Keywords
Use Google’s Keyword Tool to find the right keywords that will attract targeted traffic. You should use these keywords or keyword phrase in your video title and also in your video description.
Observe Your Competition
Go to other successful videos to see what they are doing to succeed. Study the content of the video, as well as, the title and description.
Share Your Videos
Most video sharing sites allow you to share your video with other users. On YouTube, you can submit your video in a response to other videos. Do this for a number of successful videos and utilise their exposure level.
SEO Software
